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RUNNING A Good Event

WIP

There are many moving parts that make an event good, and have good turnout:

  • The content itself
  • The audience
  • The additional items
  • The time
  • The location
  • The advertising

The Content Itself

The content of the event (I.e. a panel, workshop, class, competition) should be engaging and interesting The content ties very closely to the audience. You can do something that's interesting only to the TU858 Korean students, and no-one else. This is a constraint you need to consider

The Audience

This is possibly one of the most important ones! Who is your event for? Nearly everything else here branches off of this most important question This has you decide just how complex you can be in a workshop, when you can run it, and where

The Additional Items

Things like stickers, snacks and pizza A lot of people will just go to an event just so they can eat free pizza. But an event where people only come for the food is not a good event These are an additional drive, or a reward for those attending

The Time

This ties in super closely to your audience. You should know when your target audience is free AND when they are most likely to show up (Not at 9am on a Monday, not at 18:00 on a Friday) The larger your audience is (I.e. 'all women' or 'Everyone in Comp Sci') the harder it is to find a time that fits everyone

The Location

Simply put, the further away from where someone is, the less likely someone is to go My rule has always been:

People will go further for an interesting event. But every extra step they have to walk, means one less person will be bothered to go

Location is one of the biggest killers for events. It's why we try put as much as we can on in CQ

The Advertising

You have correctly identified that this is super important. If no-one knows about it, no-one will come. You need simple graphics that get the point across, and you need to save your most powerful advertisements for when they really matter You wouldn't get the school to email every student for every Coding & Craic, or an event where we just eat lunch When you know how big the event is, you know what advertising you need to do (Just a ping on Discord & Insta? Or are we putting up posters, doing class addresses, sending emails, etc.) Advertising is important, but the more we use our better weapons, the less we get out of them. If we send 5 emails a week, people will just ignore them